The Power of the Mobile Web
Everyone with a business on the web has questions about e-commerce, search engine optimization (SEO), and social media marketing. They ask – How will e-commerce change my business, all my customers are local? How does SEO apply to my brick-and-mortar business? Why does social media marketing matter to my mom-and-pop operation? –and I quickly point […]
Web Design Ideas: The Online Equivalent of the Handshake:
Consumers develop emotional relationships with stores driven by physical contact and direct interaction. When you walk into a store and a sales person greets you, sometimes by name if you’re a repeat customer, it generates a sense of welcome. A handshake after you make a purchase reinforces that first impression. As an online seller, you […]
Refresh your internet presence
With summer still fresh in our minds, despite the approaching chill, how would you describe something refreshing? Would you summon a memory of jumping into a lake on a blistering day? Can you imagine a frosted glass of lemonade? Maybe you’re more internet-minded than that and immediately hit the button on your browser that reloads […]
