Capture on Instagram; Create on Vine

Posted by on Jun 24, 2013 in Blog | No Comments
Capture on Instagram; Create on Vine

Instagram has finally announced what people have been speculating about for a while: they’re doing video. Of course, our first thought is, “There goes Vine – and I was just starting to get the hang of it!” Not so fast. With Instagram, you could always grab photos from your phone’s storage, which means that the […]

Trifunk Dictionary: Prankvert and the Rise of Viral Videos

Posted by on Jun 20, 2013 in Blog | No Comments
Trifunk Dictionary: Prankvert and the Rise of Viral Videos

Prankvert: A hilarious cross between a prank and an advertisement – all in a tidy viral video package. Lately, it seems like viral videos have started to replace the lottery. Millions of musicians release cover tunes in hopes that they will wake up to millions of views and an invitation to go on the Ellen […]

A Gatsby Lesson in Branding

Posted by on Jun 17, 2013 in Blog | 2 Comments
A Gatsby Lesson in Branding

I finally got a chance to see The Great Gatsby and after leaving the theatre, I could only think about how Gatsby himself embodied so many branding lessons. Yes, I realize that thinking about branding while watching The Great Gatsby is probably not all that normal. I don’t need to go into detail about how […]