When designing a website we believe usability is a key element. The idea behind User Interface (UI) design is that when a user looks at a site they will know right away how to navigate it. Where to click should not be a chore but instinctive. We like to use the “Grandmother Test”. If we can show our grandmother’s our design and they instantly know what the site does and where to click we’ve passed. If not, we fail and try again. The real problem is that anything I do my Grandmother loves so I seem to always pass. That is where my mother-in-law comes in handy and if she is reading this, that was just a joke.