I have heard time and time again that people get visitors to their site but it does not translate into leads. It is a problem for many websites. Having a noticeable call to action is a quick and easy way to help eliminate this issue. A call to action can be a button, large text or anything that screams for your visitors to do something on your site. Contact Us! Buy Now! Get A Quote! They need to be clear calls for your visitor to do something positive and take the next step. These instructions are no different then a movie director calling ‘action’ to his actors. With the right calls the director can make an actor do amazing things. With the right ‘calls’ on your website you can direct your visitors to action.